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To catch more MICE use the right traps

Are you a second or third tier destination? This sales training and mentoring panel is crafted for destination sales teams and your DMO members. Discover nine not-so-cheesy ways to trap more MICE and sell your destination.

Learner Outcomes:
Discover your destination’s unique value proposition
Learn why selling the destination first enhances all ancillary revenues
Focus on your destination’s strengths to overcome weaknesses

Speaker(s):
Lynne Wellish | LynneWellish.com
Dennis Campbell | Gaining Edge N.A